Google Podcasts, which is a real thing, will shut down next year

Google Podcasts App Headed to a Farm Upstate Run by Marc Maron and Sarah Koenig, the app has been around since 2018, but it never got close to the mass adoption achieved by rivals Overcast, Spotify, and others. In, no feel bad if you have never heard of it.

The entire service is being added to YouTube and its sister app YouTube Music. This is with good reason, as YouTube is already a popular destination for podcast fans. According to data provided by Edison Research and YouTube serves 23 percent of podcast listeners in the US. On the other hand, despite being a podcast in the name, Google Podcasts has only four percent of its listeners. It’s easier to pull up the stakes and go where the fish are than trying to lure fish on some random podcast app that no one knows about.

Just after parent company Alphabet put the kibosh on Google’s dedicated app, YouTube announced that its “investment in the podcast experience” will be significantly increased in 2024. It looks like YouTube Music will receive the lion’s share of these investments, with upcoming “robust creation and analytics tools” in addition to streamlined RSS uploads for podcasters.

The company has also promised to expand the ability to listen to podcasts in more places, saying they will be available “everywhere YouTube Music listeners already consume their favorite content — in the background, in the car.” , offline and more.” Additionally, new “YouTube-only” tools and capabilities will be coming to podcasts on YouTube Music, though Google is being cautious on specifics.

For current Google Podcasts users, there is going to be a “simple migration tool” to aid in the transition to YouTube Music. You’ll also be able to manually add podcast RSS feeds to your YouTube Music library. The company has also announced options to add existing podcast subscriptions to rival platforms if you want to start fresh. Google is still gathering feedback regarding the migration process, so some of these features may change before next year.

This isn’t the first big step YouTube Music has taken this year to collect some of those sweet, sweet podcast dollars. In April, the app launched the ability to watch and listen to podcasts, though you’ll still have to wade through podcasts on YouTube Music, with offline downloads, background play, and the ability to switch between audio and visual content already in place. Is full-featured. On smart speaker.

Leave a Comment

“The Untold Story: Yung Miami’s Response to Jimmy Butler’s Advances During an NBA Playoff Game” “Unveiling the Secrets: 15 Astonishing Facts About the PGA Championship”